Miles&
Claudia


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  23. Print & Posters

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IFAW 


A wonderful campign for the International Fund for Animal Welfare, targeting families about to buy a puppy. We created Suzy Puppy, an educational toy designed to highlight the horrors of the puppy farming trade and how to avoid becoming an unwitting customer of this diabolical practice.

Suzy was available in shops with her own online commercial. However it was the direct mailing of the Suzy Puppies to politicians that saw a change in the law in 2017. We also went to parliament to give the politicians what for. 

The campaign got a nod at Eurobest & Cannes








 
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